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Digital Media Sales 101

Location:  The Princeton Club of New York, 15 W. 43rd Street (betw. 5th & 6th)
Dates/Times: TBD - In-House Corporate Programs available. Time is from 6:00pm – 9:00pm
Price:  $295 (special rates are available for multiple registrations)

This course is vital for anyone interested in digital media advertising sales, especially those currently in print or other traditional media.  As a basic level program, we cover industry terminology, Internet fundamentals, digital advertising essentials, campaign optimization, emerging video and mobile technologies, ad networks and social media, and the digital advertising agency and media buying landscape. Full Description

You'll gain a critical understanding of: best practices for digital ad sales, standard ad types, working with syndicated research, metrics and measurement, selling against search engines, the basic components of an online ad buy, and more.  This session is focused on bringing participants up-to-speed with essential information to make them conversant in and immediately prepared to sell digital advertising.

Who Should Attend?
- Advertising Sales Management
- Advertising Sales Executives
- Sales Planners and Support Staff
- Marketing, Media, and Ad Agency professionals

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Pay by Check? If you wish to pay by check, you can make your check payable to “Media Recruiting Group, Inc.”, and note the course date on your check.  If the course date is 1 or more weeks away, you can mail the check to:  Media Recruiting Group, Inc., One Bridge Street, Suite P-2, Irvington, NY 10533.  If the course date is within 1 week, then please bring the check to the course.

 

Refund Policy: For course cancellations, tuitions paid will be applied to a future course on a one-time basis only. If requested by participant, MRG will refund tuition (less a $25 administration fee for each participant) if participation is cancelled two or more weeks prior to the date of the course, again on a one-time basis.