Digital Audience Development Manager
New York, NY
Description:
A top local media site featuring both local and national news is seeking Digital Audience Development Manager.
Responsibilities include:
- Oversee the development and growth of online subscriptions for this media company
- Utilize all aspects of online marketing, including email, SEM/SEO, website optimization, affiliate marketing, and identifying and developing online third party partnerships to promote subscriber acquisition, retention and traffic
- Responsible for all aspects of planning, creative, campaign execution, and analytics
Qualifications/Skills Required:
- At least 2-5 years experience as a digital marketer
- Team player, able to work with various departments and move easily within the overall team
- Direct marketing and/or knowledge of publication circulation is a strong plus
- A working knowledge of web statistics and analysis
- Bachelor’s degree
- Self-starter, adaptable, flexible, and high energy work ethic are all key
- Effective communications skills
