Digital Marketing Coordinator

  • New York, NY
  • |
  • Job ID #7554

Summary:

A rapidly growing company in the tourism industry is looking for an entry level Digital Marketing Coordinator. This position for someone who is passionate about SEO, and is persistent, a great relationship builder, and a great communicator. This is a valuable opportunity for someone who enjoys working in a fun, creative, and fast paced environment who also would like exposure to the major aspects of growing a successful business. The position offers access to senior management, an opportunity to work side-by-side with the owner, and a culture open to new ideas and concepts where independence and initiative are promoted.

Responsibilities:

  • Increasing traffic and purchases through our company website via blog outreach, outreach to relevant third party sites, and implementing other proven SEO techniques
  • Assisting in the development and implementation of strategies to drive customers to the site through multiple paid online channels including paid search/SEM, affiliates, and partnerships
  • Maintaining the company’s pay-per-click advertising program and adding relevant ads, as well as display ads and remarketing in certain areas
  • Updating the company’s website through use of the content management software
  • Assisting in the writing and development of regular external marketing materials (newsletters, blog posts, etc.)
  • Managing the database of email addresses
  • Creating website pages for monthly contests, customer photo pages, etc.
  • Posting, sharing, and responding to queries daily on our social media, including Facebook, Twitter, and Instagram
  • Staying on top of changing trends, search engine algorithms, and interactive technologies

Qualifications:

  • Experience in a similar digital marketing role or college course work, as well as an acute understanding of ongoing trends with SEO, SEM, website usability, etc.
  • Ability to develop reports that will be used on an ongoing basis to monitor campaigns, to understand details, and to be willing to learn and take on new trends
  • Creative and detail oriented with a strong desire to be challenged