Sales Strategy Lead

  • New York, NY
  • |
  • Job ID #9556


A leading digital platform is looking for a passionate and creative Sales Strategy Lead to join their team in NYC. The Sales Strategy Lead will support all aspects of the business, with a focus on digital ad sales.


  • Manage all day-to-day operations associated with existing campaigns, including:
    • Oversee all campaign delivery and optimization efforts
    • Prepare all client reporting including mid-campaign and post-campaign analysis
    • Proactively identify upsell opportunities
    • Reconcile billing on a monthly basis
  • Ability to develop, maintain and train the team on any new and/or existing sales-related workflow processes to ensure cross-team efficiencies and maintain proper data maintenance for down-stream
  • Manage and oversee all revenue forecasts for individual accounts as well as team accounts and report out to Senior Director on a weekly basis
  • Assist Senior Director with inventory & forecasting based on internal YoY analysis and marketplace shifts
  • Manage and maintain workflow processes with internal and cross-functional teams  
  • Exhibit a thorough understanding of core product offering, advertising solutions, and competitive advantage and be able to effectively communicate with internal teams and clients
  • Act as a liaison between the client and internal teams on campaign execution & implementation to ensure a seamless launch
  • Contribute to the growth of the Sales Strategy team by managing day-to-day operations
  • Reports into the Senior Director of Sales Strategy & Development


Core Capabilities:

  • Proven success analyzing campaign results against internal/external benchmarks and marketplace trends to deliver actionable optimizations to advertisers/agencies while improving product offerings & solutions
  • Ability to cultivate relationships with new, existing and re-engaged clients to improve retention and maximize client satisfaction
  • Ability to successfully lead a team of Sales Strategists to maximize productivity and results

Must-have Capabilities: 

  • Communication – You’re an eloquent speaker who can explain anything to everyone. You are also a clear and concise writer
  • Critical thinking – Logic and data-oriented. Thinking strategically is your forte. You enjoy diagnosing complex problems and formulating plans of attack to resolve them. You enjoy an environment where everyone is encouraged to add value at the most strategic level
  • Cultural fit – You have a craving to fit in a fast-paced, high-integrity, low hand-holding environment


  • Bachelor’s Degree, preferred in Marketing, Communications or Business (or other related fields)
  • Client management or account management experience (Online Advertising)
  • Management/leadership experience
  • Experienced understanding of online media and technology
  • Strong ability to analyze data to tell a compelling story and improve client retention
  • Exceptional presentation, written and communication skills
  • Proficient in Microsoft products
  • Experience using Google Ad Manager, Tableau, Salesforce CRM
  • Excellent time management skills with the ability to successfully manage multiple projects with tight deadlines
  • A motivational leader with the ability to inspire and build a strong team
  • A positive, can-do attitude!


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